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(Sales Support Assistant, Sales Coordinator, Sales Operations Assistant, Sales Accounts Clerk)
Sales & Marketing
Salary
€26,000 - €42,000/yr
Level
Operational
Outlook
Stable
Sector
Sales & Marketing
As a Sales Administrator you handle the day-to-day administrative work that keeps a sales team running smoothly. You process customer orders, prepare quotations, raise invoices, and maintain accurate records in the company's CRM or database system. Your role involves liaising with customers, logistics teams, and finance colleagues to ensure orders are fulfilled correctly and on time. You also compile sales reports, track outstanding payments, and support the wider sales team with any clerical tasks they need to meet their targets.
Listen: a day as a Sales Administrator
You arrive at the office at half eight, make a coffee, and open your inbox. There are already a handful of customer emails that came in overnight — a query about a delayed delivery, a request for a revised quotation, and a new order from a regular account. You log into the company's CRM system, update the order statuses from yesterday, and flag the delivery issue for the logistics team so they can chase it before the customer rings in. By nine o'clock you are processing the new order. You check stock availability with the warehouse, enter the line items into the system, and generate a sales order confirmation to send back to the customer. Accuracy matters here — a wrong product code or quantity can cause a return and a complaint, and that creates extra work for everyone.
Most Sales Administrator roles are accessible with a Leaving Certificate, and subjects such as Business, Accounting, and Maths at any level are particularly useful. A QQI Level 5 Certificate in Business Administration or Sales is a common and well-regarded entry route, available through PLC courses at Colleges of Further Education across Ireland. Some employers also value a QQI Level 6 Advanced Certificate in Business or a Higher Certificate (NFQ Level 6) in Business from a technological university. No statutory professional registration is required for this role, though progression often involves studying towards recognised business qualifications.
Many Sales Administrators begin their careers straight after completing a Leaving Certificate or a QQI Level 5 PLC course, often joining an SME or multinational company's sales support function. With a few years of experience you can move into roles such as Sales Coordinator, Account Executive, or Office Manager. Further study towards a Level 7 or Level 8 degree in Business or Marketing can open doors to commercial or account management positions. In larger organisations, experienced administrators may progress into sales operations management or business development roles.
AI-powered CRM tools and order management systems are automating some routine data-entry tasks that Sales Administrators traditionally handled, such as generating standard quotations or logging call notes. However, this is shifting the role rather than eliminating it, with greater emphasis placed on interpreting sales data, managing customer relationships, and troubleshooting exceptions that automated systems flag. Sales Administrators who develop skills in working alongside AI-assisted platforms will find their value increases. The human judgement, communication, and relationship-management elements of the role remain difficult to automate fully.
→ Sales Administrator (Current role)
Organisations in Ireland that employ people in this occupation.
Dublin City Centre
Support sales teams with CRM administration, orders and reporting.
St. James's Gate, Dublin 8
Process beverage sales orders, invoices and customer account records.
Ballycurreen, Cork
Administer wholesale sales accounts, quotations and order fulfilment data.
Dunleer, Co. Louth
Handle electrical product sales orders, CRM records and customer liaison.
Cork and Nationwide
Support sales administration for commercial gas connection contracts.
Dublin 2
Process energy sales contracts, invoices and maintain customer account data.
Dublin City Centre
Administer trade sales and marketing support for tourism industry clients.
Tralee, Co. Kerry and Dublin
Process food ingredient orders, prepare quotations and maintain sales records.
Swords, Co. Dublin
Manage office supply sales orders, customer accounts and CRM data.
Dublin and Cork
Provide sales admin support including proposals, reports and client records.
Dublin City Centre
Place sales administrators on contract and permanent roles nationwide.
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